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Shaw Festival welcomes new Senior Communications Manager

- Laura Hughes joins Marketing, Communications and Sales team –

Media Bulletin #2

Niagara-on-the-Lake, ON (December 15, 2014) — The Shaw Festival is pleased to announce the appointment of Laura Hughes as its Senior Communications Manager. Joining The Shaw on January 5, 2015, Ms. Hughes will be responsible for the creation and execution of the Festival’s media relations strategy, while working with domestic and international media to promote The Shaw as a premiere theatre destination. Ms. Hughes takes over from Odette Yazbeck, the Festival’s longtime Public Relations Director, who recently started in her new role as Annual Fund Director on December 1.

Ms. Hughes comes to the Shaw Festival with over ten years of experience in local, national and international media relations with a strength in strategic communication planning and execution.

In making the announcement, Valerie Taylor, director of Marketing, Communications and Sales, remarked, “Laura has a passion for Canadian theatre and her experience managing media relations and publicity at Luminato, Bravo! (CTV), TVO and most recently Shaw Media, will be a valuable asset to the Shaw Festival and our team.”

Ms. Hughes holds a B.A. Honours in both Drama and English from Queen’s University.


About the Shaw Festival

The Shaw Festival is a theatre company inspired by the work of Bernard Shaw. We produce plays from and about his era and contemporary plays that share Shaw’s provocative exploration of society and celebration of humanity.

For more information, or to acquire images, members of the media may contact:

Jenniffer Anand
Public Relations Co-ordinator
905-468-2153 or 1-800-657-1106 ext. 2224

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