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The Shaw Festival establishes Gabriel Pascal Memorial Fund

One of those extraordinary men who turn up occasionally – say once in a century – and may be called godsends in the arts to which they are devoted. ~ Bernard Shaw

Media Release #22

Niagara-on-the-Lake, Ontario, August 16, 2010….The Shaw Festival is thrilled to announce the establishment of the Gabriel Pascal Memorial Fund in honour of the man Bernard Shaw regarded as a “genius”. The renowned director, producer and friend of Bernard Shaw, was honoured at the Shaw Festival on Saturday, August 14 with the unveiling of a memorial plaque in the Festival Theatre lobby and the establishment of a memorial fund in his name. Members of the Shaw Festival community and friends of Mrs. Valerie Pascal Delacorte, wife of the late Pascal, were in attendance. Mrs. Delacorte took part in the ceremony, via Skype, from the Norton Museum in West Palm Beach.

Gabriel Pascal was the only person to single-handedly convince Bernard Shaw to give him the film rights to his plays, which include Major Barbara, Caesar and Cleopatra, Androcles and the Lion, The Devil’s Disciple and Pygmalion. Shortly before his death in 1954 at the age of 60, Mr. Pascal retained an option for the musical My Fair Lady. Within two years after his death, My Fair Lady opened on Broadway and the Pascal Estate, worth nothing at the time of Mr. Pascal’s death, grew to an estimated $2 million when the movie rights for My Fair Lady were optioned. Mrs. Valerie Pascal Delacorte received a portion of his royalties. She has generously decided to irreversibly bequeath the rights she currently holds on My Fair Lady and the motion picture adaptations of The Devil’s Disciple, Major Barbara and Pygmalion to the Shaw Festival upon her death.

This gracious gift will be known as the Gabriel Pascal Memorial Fund.

In addition to this wonderful legacy, Mrs. Delacorte has also conferred on The Shaw the publication rights to her book, The Disciple and His Devil, which chronicles the life of Mr. Pascal and his relationship with the Festival’s namesake. She is a member of The Shaw’s Producers Circle, which includes some of The Shaw’s most generous patrons.

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In the spirit of Bernard Shaw, the Shaw Festival provokes the mind and stirs the soul through a theatre experience so compelling that, year after year, ever-broadening groups of artists, audiences and supporters are drawn to our work in Niagara-on-the-Lake and beyond.

Please visit our website at www.shawfest.com/news for other Shaw Festival media releases. For more information, or to download images from our image bank to accompany this release,
members of the media may contact:

Odette Yazbeck
Public Relations Director
(905) 468-2153 or 1-800-657-1106 ext. 2222
odette@shawfest.com

Jenniffer Anand
Public Relations Coordinator
(905) 468-2153 or 1-800-657-1106 ext. 2224
janand@shawfest.com

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